Thursday, November 14, 2013

Experience Creepy Exorcism In The Official Music Video Of What Now By Rihanna

It's been quite a while since Rihanna released what I dubbed as an almost sleazy (that's just me, not her, OK?) music video of Pour It Up. That's why I need a pick me up from the said singer to change this nagging "childhood ruined" of her image on my mind.

Toning down the theme a bit, her latest music video tackles the eighth track on her Unapologetic album called What Now. And maybe that's just exactly what I needed to forget her previous music video. Somebody exorcise me. This four-minute mix of nostalgic drama, emotional breakdown and what ifs will definitely appeal to the depressed and emotionally unstable, just like me.

Watch the official music video of What Now by Rihanna.

What Now was written by Olivia Waithe, Fenty, Parker Ighile, and Nathan Cassells, with Ighile, Cassells and Kuk Harrell producing it. The song was released as a single last August 29, 2013. This almost exorcism music video was directed by Jeff Nicholas, Jonathan Craven, and Darren Craig.